活动背景/Background
丝绸文化是中国文化中的瑰宝，具有悠久的历史和丰富的文化内涵。丝绸的发展至少已有4000多年的历史，而中国的蚕桑文化被认为是丝绸文化的起源和核心。早在新石器时代，中国的祖先就开始了植桑养蚕。蚕丝的利用开始于渔猎时代的末期，而养蚕开始于农业时代的初期。从西周到战国时期，丝织手工业发展很快，织造丝织物的地区也大为增加。蚕桑生产对各国政治、经济的影响很大。商鞅变法也十分重视蚕桑的发展，变法中规定生产丝绸到达一定数量就可以免除徭役。
Silk culture is a treasure of Chinese culture,with a long history and rich cultural connotations.Silk has been developed for at least 4,000 years,and the Chinese sericulture is considered to be the origin and core of silk culture.As early as the Neolithic era,China's ancestors began to plant mulberry and raise silkworms.The use of silk began at the end of the fishing and hunting era,while sericulture began at the beginning of the agricultural era.From the Western Zhou Dynasty to the Warring States Period,the silk weaving handicraft industry developed rapidly,and the number of areas where silk fabrics were woven increased greatly.Sericulture production had a great impact on the politics and economy of each country.Shang Yang's change of law also attaches great importance to the development of silkworms,the change of law provides for the production of silk to a certain amount can be exempted from the corvée.
丝绸文化的发展不仅局限于中国，它还在古代连接着中国与世界各地。汉武帝时期张骞出使西域从而产生了“丝绸之路”，把西汉同中亚许多国家联系起来，促进了它们之间的经济和文化的交流。在魏晋南北朝时期，中外在丝绸和蚕桑技术上的交流更加密切，并形成了海上丝绸之路，促进了中西文化的交流和发展。隋唐时期，中国的蚕丝业逐渐转移到了长江流域，而唐朝是丝绸生产的鼎盛时期，无论产量、质量和品种都达到了前所未有的水平。
The development of silk culture was not only limited to China,it also connected China with the rest of the world in ancient times.During the Han Dynasty,Zhang Qian made a mission to the West,thus creating the"Silk Road",which linked the Western Han Dynasty with many countries in Central Asia,promoting economic and cultural exchanges between them.In the Wei,Jin and North and South Dynasties,China and foreign exchanges in silk and sericulture technology more closely,and the formation of the Maritime Silk Road,promoting the cultural exchanges and development of the East and West.During the Sui and Tang dynasties,China's silk industry gradually shifted to the Yangtze River valley,and the Tang dynasty was the heyday of silk production,regardless of output,quality and variety reached unprecedented levels.
丝绸文化在中国文化中占有极其重要的地位，不仅体现了中国人民对蚕桑的崇敬和对自然的敬畏，还体现了中国文化的精髓和传统美学价值观。丝绸的生产制作过程需要经过多道工序，每一个环节都需要匠人精心制作，体现了中国人的工匠精神和追求卓越的态度。同时，丝绸文化的历史和发展也反映出中国作为一个古老文明的丰富和多彩，丝绸文化的影响已经超越了时间和空间的限制，成为了中国文化的代表和世界文化的一部分。
Silk culture occupies an extremely important place in Chinese culture,reflecting not only the Chinese people's reverence for silkworms and reverence for nature,but also the essence of Chinese culture and traditional aesthetic values.The production process of silk requires multiple steps,each of which needs to be carefully crafted by artisans,reflecting the Chinese people's artisanal spirit and pursuit of excellence.At the same time,the history and development of silk culture reflects the richness and colorfulness of China as an ancient civilization,and the influence of silk culture has transcended the limits of time and space to become a representative of Chinese culture and a part of world culture.
往届回顾/Previous Review
2022“丝吐芬芳”首届蚕桑文化国际海报设计展，来自45个不同国家和地区的知名设计师参与了创作，收到国内设计师作品566件，国外设计师作品198件，组委会通过严格甄选，共选出入展作品379件，并在浙江桐乡市沈莉高蚕桑园展出。
2022"Silk Spit fragrance"the first international poster design exhibition of silkworm culture,from 45 different countries and regions of the well-known designers involved in the creation,received 566 pieces of domestic designers,198 pieces of foreign designers,the organizing committee through a rigorous selection,a total of 379 pieces of works selected for exhibition,and in Tongxiang,Zhejiang The organizing committee selected 379 works through strict selection and exhibited them at the Silkworm Garden in Tongxiang,Zhejiang Province.
创作主题/Theme
为庆祝518国际博物馆日，中国丝绸博物馆计划举办以“丝绸文化”为创作主题的国际海报展。展览以世界博物馆日“可持续生活与美好生活Museums,Sustainability and Wellbeing”的主题，结合中国丝绸文化，创作设计海报作品，展示中国丝绸文化的独特魅力，丰富人们对丝绸文化的认知，以极具张力的视觉形态为丝绸文化注入创新活力。
To celebrate the International Museum Day on May 18th,the China Silk Museum plans to hold an international poster exhibition with"Silk Culture"as the creative theme.The exhibition is based on the theme of"Museums,Sustainability and Wellbeing"for the World Museum Day,and combines Chinese silk culture to create and design poster works,showcasing the unique charm of Chinese silk culture,enriching people's understanding of silk culture,and injecting innovative vitality into the silk culture with highly impactful visual forms.
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主办单位/Hosts
中国丝绸博物馆China National Silk Museum浙江理工大学国际时尚技术学院Zhejiang Sci-Tech University of International Institute of Fashion Technology嘉兴市美术家协会Jiaxing Artists'Association
承办单位/Organizers
浙江理工大学时尚品牌研究所Zhejiang Sci-Tech University of International Institute of Fashion Technology上海字魔营Shanghai Zimoreclub嘉兴市美术家协会设计艺委会Design Art Committee of Jiaxing Artists Association
协办单位/Co-Hosts
嘉兴圣米罗文化传播Jiaxing San Miro Cultural Communication桐乡市沈莉高农业生活园Tongxiang Shen Ligao Agricultural Life Park
海外联合主办/Overseas Co-Hosts
瑞士卡兰卡设计双年展
Swiss Calanca SWITZERLAND BIENNALE 2023
中欧国际设计文化协会
China Europe International Design Culture Association
瑞士新海报画廊
Swiss New Poster Gallery
日本PIN协会
Japan Peace-loving Innovators of Nations
策展人/Curators
李志明(中国)/Zhiming Li
徐伟(中国)/Wei Xu
Adria Nabekle(瑞士)
策展统筹/Curatorial Coordinator
赵宗强/Zongqiang Zhao
（合作联系：avenchao888）
支持协会/机构
Associations/Institutions
CDS中国设计师沙龙澳??
