《中华人民共和国国民经济和社会发展第十四个五年规划和2035年远景目标纲要》发布中，关于关注农村留守儿童问题，随着城镇化的快速发展，农村成年人纷纷选择进城务工，而大多数都将子女留在农村由老人照顾或者寄宿，导致出现大量的留守儿童。儿童期缺少父爱母爱，缺少教导，很多儿童出现了各种问题，希望政府和更多社会人士能对这类儿童给与关注。《柳山》电影创作团队，将目光放在这样一个维度，将我们引入更多的思考。
Outline of the 14th Five-Year Plan (2021-2025) for National Economic and Social Development and Vision 2035 of the People's Republic of China pays attention to the issue of left-behind children in rural areas. With the rapid development of urbanization, rural adults have chosen to work in cities. Most of them leave their children in the countryside to be taken care of by the elderly or attend boarding schools, resulting in a large number of left-behind children. The lack of parents’ love and instruction in childhood has led to various problems among left-behind children. We hope that the government and the public can pay more attention to these children. With such hope, the creation team of the film Mountain Village Full of Love brought us more thinking.
电影《柳山》是一部反映留守儿童题材的原创院线电影，讲述一位山区小学教师、留守儿童和村长之间的生活、学习、离别的故事，描绘了贫困山区留守儿童搬迁到城镇的一段美好记忆。电影反映了国家脱贫攻坚成果，呼吁社会各界关爱留守儿童，关心孩子们的健康成长。
Mountain Village Full of Love is an original cinema movie that reflects the theme of left-behind children. It tells the story of life, study and parting among an elementary school teacher, left-behind children and the village chief in a mountainous area. It depicts the happy memory of the relocation of left-behind children from impoverished mountainous areas to towns. The movie reflects the country’s achievements in poverty alleviation and calls on all sectors of society to care for left-behind children and their healthy growth.
留守儿童公益海报设计比赛征集开启。本次主旨海报设计比赛围绕以电影《柳山》题材进行创作，是在湖北省文学艺术界联合会、武汉设计之都促进中心的指导下，由湖北省美术家协会、湖北美术学院视觉艺术设计学院主办，湖北美术学院当代公共图像传播研究中心、深圳市插画协会武汉分会、武汉麦石百谷文化传媒有限公司承办，国内外行业专家组成评审团。本次赛事旨在通过海报好创意设计，运用多元的艺术语言，承载社会美育的进步发展，联合中国原创电影力量的宣发，让更多人和机构关注留守儿童，关爱留守儿童。此次的电影《柳山》公益海报设计获奖和入围的作品，将由各个作者在海报上签名义卖。义卖所有的款项将由腾讯公益组织牵头组织，联合该赛事组委会及电影创作团队共同针对红色大别山区留守儿童学校进行捐赠。
Charity Poster Design Competition for Left-behind Children of Mountain Village Full of Love is now soliciting works. The theme of the competition is based on the film Mountain Village Full of Love. Under the guidance of Hubei Provincial Federation of Literary and Art Circles and Wuhan City of Design Promotion Center, the competition is co-hosted by Hubei Artists Association and Visual Art Design School, Hubei Institute of Fine Arts. The judging panel is composed of domestic and foreign experts. The competition aims to call for more attention over and care for left-behind children through creative poster design and diverse artistic language, as well as to carry the progress and development of social aesthetic education, and to jointly promote Chinese original film. The award-winning and shortlisted works will be sold for charity with authors’ signatures. The income from the charity sale will be donated to the schools for left-behind children in the Dabie Mountains, which used to be a revolution base area. Led by Tencent’s charity organization, the donation will be jointly carried out by the organizing committee of the competition and the creation team of the film.
大赛组织单位
/指导单位/
湖北省文学艺术界联合会
武汉设计之都促进中心
/主办单位/
湖北省美术家协会
湖北美术学院视觉艺术设计学院
/承办单位/
湖北美术学院当代公共图像传播研究中心
深圳市插画协会武汉分会
武汉麦石百谷文化传媒有限公司
/支持单位/
武汉画院
Whut中美艺术交流中心
湖北省包装联合会设计委员会
/赞助单位/
透纳颜料公司(日本)
/支持媒体/
国际在线、人民日报、新浪湖北、楚天都市报、雅昌、湖北日报、今日湖北、武汉电视台、今日头条、腾讯新闻、新浪新闻、东方新闻、网易新闻、新浪官博、百度新闻、快传新闻、中国财经新闻在线、中国新闻发布网、一点资讯、中国经济观察网、观察者网、文楚网
/支持院校/
四川美术学院、西安美术学院影视动画系、武汉理工大学、华中科技大学、武汉大学、上海建桥学院、华中师范大学、湖北大学、湖北工业大学、武汉纺织大学、江汉大学、三峡大学、武汉学院、武汉工商学院
Competition Organizers
/Guiding Unit/
Hubei Provincial Federation of Literary and Art Circles
Wuhan City of Design Promotion Center
/Host Unit/
Hubei Artists Association
Visual Art Design School, Hubei Institute of Fine Arts
/Organizer/
Contemporary Public Image Communication Research Center, Hubei Institute of Fine Arts
Shenzhen Illustration Association Wuhan Branch
Wuhan Maishibaigu Culture Media Co., Ltd.
/Support Unit/
Wuhan Fine Art Academy
Whut Sino-American Art Exchange Center
Hubei Packaging Federation Design Committee
/Sponsor/
Turner Pigment Company (Japan)
/Support Media/
International Online, People’s Daily, Sina Hubei, Chutrian Metropolis Daily, Artron.net, Hubei Daily, Hubei Today, Wuhan TV, Toutiao, Tencent News, Sina News, East News, Netease News, Sina Official, Baidu News, Kuaichuan News, China Financial News Online, China News Publishing Network, Yidian Information, China Economic Observer Network, Observer Network, Wenchu Network
/Support Colleges/
Sichuan Fine Arts Institute, Film and Television Animation Department, Xi'an Academy of Fine Arts, Wuhan University of Technology, Huazhong University of Science and Technology, Wuhan University, Shanghai Jian Qiao University, Central China Normal University, Hubei University, Hubei University of Technology, Wuhan Textile University, Jianghan University, China Three Gorges University, Wuhan College, Wuhan Technology and Business University
大赛组委会
/总策划/
刘春冰
/主 任/
吴 萍、王志新
/副主任/
王灵毅、王圆元
/秘书长/
王晓亮
/副秘书长/
徐盛
/策展人/
周振鹏、吴艺华
/联合策展人/
白若
