The Global Chinese Zodiac Design Competition 2023(the Year of the Rabbit)enters jury evaluation stage,with the list of winners to be unveiled soon.
Nice兔meet you!2023全球吉庆生肖设计大赛（癸卯兔年）作品征集已经结束，收到了来自25个国家共计5775件设计作品。最终获奖名单将于11月揭晓！今年奖项花落谁家？敬请期待！
Nice to meet you in the Year of the Rabbit!The entry solicitation for the Global Chinese Zodiac Design Competition 2023(the Year of the Rabbit)has come to an end,receiving 5,775 design works from 25 countries.The list of winners will be unveiled this November.Who will be the winners?Let’s wait and see!
全球吉庆生肖设计大赛是由北京市文化和旅游局与中央美术学院共同主办，北京市海外文化交流中心等单位承办执行的品牌文化活动。大赛旨在推广我国生肖文化，延伸春节文化内涵，推进中华优秀传统文化的国际传播能力建设。大赛自2014年创办至2022年累计收到22292件设计作品，获奖作品329件，参加作品征集的设计师来自32个省市自治区及10余个国家。
The Global Chinese Zodiac Design Competition is a cultural event co-sponsored by Beijing Municipal Bureau of Culture and Tourism and the Central Academy of Fine Arts and jointly organized by Beijing Overseas Cultural Exchanges Center and other institutions.It aims to publicize China’s Zodiac culture,enrich the connotations of Spring Festival,and promote global spread of fine traditional Chinese culture.From 2014 to 2022,the competition received a total of 22,292 works created by designers from 32 Chinese provinces,municipalities and autonomous regions as well as 10-plus countries,of which 329 won prizes of various types.
在“2023全球吉庆生肖设计大赛”启动仪式上，北京大学文化产业研究院院长、教授向勇从生肖文化的当代价值内涵、转化原则以及文创开发三个方面阐述了对全球吉庆生肖设计大赛的理解与肯定。今天，就让我们跟着向勇教授一起探索生肖文化的当代意义与文化传播。
At the launch ceremony of the Global Chinese Zodiac Design Competition 2023,Professor Xiang Yong,dean of the Institute for Cultural Industries,Peking University,shared his understanding of Chinese Zodiac culture from the perspectives of contemporary value,transformation principle,and cultural and creative products development.Now,let’s explore the contemporary implication and spread of Zodiac culture together with Professor Xiang Yong.
生肖文化的“前世今生”
The Past and the Present of Zodiac Culture
生肖文化是由我们的图腾文化演变而来的，通过不同的动物符号，把我们每个人与集体紧密联结在一起。生肖文化具有个性、集体性和民族性，它不仅与我们个体息息相关，在个人的性格、婚恋、事业上具有丰富的意涵，还能够把个体和集体，把日常生活和宏大信仰自然地结合在一起，是我们的一种民俗信仰。另一方面，生肖文化也具有很强的草根性和本土性，在国际上，它是识别程度最高的中国文化符号之一。
China’s Zodiac culture originated from ancient totem culture.The symbols of different Zodiac animals closely link every individual with the nation.Zodiac culture features individuality,collectivity,and nationality.It not only reflects the rich connotations of individuals in terms of character,marriage,and career,but also naturally connects the individual and the collective and blends daily life with important beliefs.It represents a kind of belief in our folk customs.Moreover,China’s Zodiac culture demonstrates strong grassroots and local flavor,and it serves as one of the most recognized icons of Chinese culture worldwide.
龙图腾是一种古老的图腾，是中华民族精神的标志和象征
The ancient totem of“dragon”is the symbol of the national spirit of China.
全球吉庆生肖设计大赛通过大赛推广和作品征集面向全球推广中国文化，向海外友人传达中国生肖文化的起源、中国人的精神风貌，以及中国人安身立命、生生不息的精神资源。
Through soliciting entries from around the world,the Global Chinese Zodiac Design Competition aims to promote Chinese culture globally,and showcase the origin of Chinese Zodiac culture,the spirit of Chinese people and their everlasting spiritual resources to foreign friends.
全球吉庆生肖设计大赛虎年意大利籍参赛设计师获奖作品
A prizewinning work by an Italian designer at the Global Chinese Zodiac Design Competition.
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https://mp.weixin.qq.com/s/prqlJICeyyThMC6uR7rloA
