怀着对创意的热爱和对创新的执着,以及世界对亚洲创意市场和独特创意文化的尊重、关注与信心,2021 年,亚太创意秀再度升级,重启奖项模式,并正式启用新的奖项名称:One Asia 万亚国际创意奖。
征稿范围覆盖整个亚太地区,包括澳大利亚和新西兰。The One Club 甄选了来自全球 17 个地区的 70 多名顶尖创意领袖组成评选团队,在 The One Club 全球董事会的监督下,经过两轮严格且高标准的线上评选,2021 One Asia 万亚国际创意奖共产生 19 位金奖获得者、20 位银奖获得者、29 位铜奖获得者和 59 位优秀奖获得者,这些获奖者共来自 14 个地区的机构和品牌。
2021 One Asia 万亚国际创意奖以创意币为主题,将创意作品可视化,变成金灿灿、沉甸甸的创意社交货币,在创意元宇宙中,只要心怀创意,谁都是百万富翁。
以下为 2021 One Asia 万亚国际创意奖优秀获奖作品,快来一睹为快吧!
作品赏析
Shop Unfriend
Client Company: Central Department Store
Primary Company Name: Wolf BKK / Bangkok
Award:
Gold - Film & Video |Online Film & Video
9x16 Stores
Client Company: Visa #WhereYouShopMatters
Primary Company Name: BBDO Singapore / Singapore
Award:
Bronze - Film & Video | Vertical Mobile Short Video
Band
Client Company: RC Cola
Primary Company Name: GIGIL / Manila
Award:
Bronze - Film & Video|Viral Video
Prince Charming
Client Company: National Crime Prevention Council
Primary Company Name: Ogilvy & Mather Singapore / Singapore
Award:
Merit - Film & Video| Cinema Advertising
Little Angels
Client Company: Hyundai
Primary Company Name: Innocean Australia / Sydney
Award:
Merit - Film & Video|Television
The Gecko Man
Client Company: Weber
Primary Company Name: Yell Advertising / Bangkok
Award:
Merit - Film & Video|Online Film & Video
Stop The Beauty Test
Client Company: Dove
Primary Company Name: Ogilvy Mumbai / India
Award:
Bronze - Public Service & CSR|Corporate
Bronze - Public Relations|Media Relations
Merit - Integrated| Integrated Branding Campaign
Merit - Film & Video|Online Film & Video